Morinaga — tomokomonno.com

Morinaga, Tokyo Peanut Mania
→ Poster Campaign

Created a new visual language for a new sweet product made of peanut butter. The product is expressed by onomatopoeic words of “Crunchy, soft then melty. Peanut butter that can be picked-up.” Main audience are passers-by and car drivers.

Art, Creative Direction & Design
Tomoko Monno

Client
Morinaga

Award
Communications Arts Typography Annual, Shortlisted

Thanks to:
Tien-Min Liao